Sales management, on every call
Coaching for every stage of sales, from new hire to closed deal.
Trusted by
A workflow for your entire
sales cycle
From onboarding new reps, to closing deals and reviewing what worked.
For those who coach
Become the coach your team deserves. Swiftner gives you the insights you need: clear improvement points, documented patterns, and a better foundation for 1:1 conversations.
For those on calls every day
Swiftner works quietly in the background and helps you when it's needed. You get guidance during the call, a clear summary afterwards, and concrete things to improve next time.
Every call checked against your criteria
Add what should happen in a call. Swiftner ticks it off while the rep talks to the customer, so you know which calls hold a real sale.
How does it work?
Give instructions
Add a few instructions the coach should follow. Your reps create an account and install the browser extension.
Swiftner finds the patterns
Swiftner runs in the background and analyses the calls. Coaching for the reps already starts here.
Get insights and coaching
See what your best performers do right, at team and individual level, and make it how the whole team works.
Unify your whole stack
As long as you can call in the browser, Swiftner works for you. When you need a different stack, use our integrations.
View all integrations
LeadDesk
Everything is stored and processed in the EU
Swiftner is built in Norway, and your data stays in Europe. We store the transcript, not the audio. The rest is settings you control yourself.
EU-hosted
Servers in Germany, storage in Finland, and a separate database for every customer. Nothing is shipped across the Atlantic.
Transcript, not audio
The call is written down while it happens. The recording never reaches our storage. No emotion analysis, no voice recognition.
Never used for training
Your calls never train AI models. Analysis runs on EU endpoints, and moving it takes an active confirmation from you.
GDPR by default
The strict settings are on from the start. Adjust retention, PII filtering and whose voice is captured to your own standard, and every change is logged.
How H&H doubled their sales in 30 days using Swiftner
“Swiftner is a fantastic product, backed by capable people. A MUST for any call center.”
Joachim Haugen, IT and Training Manager, H&H Gruppen
Frequently asked questions
Who is Swiftner for?
Swiftner suits teams who talk to customers by phone or video, in sales and in customer service. A workspace is set up as either B2B sales, B2C sales or support, and the coaching adapts accordingly.
What do others use Swiftner for?
Five uses come up again and again:
Standardise onboarding. Set up a series of drills new hires work through in practice mode before they call for real, and let live coaching carry them through the first weeks.
Qualify leads and book meetings. The team quickly sees which calls hold a real sale, and which ones are fine to let go, so the time goes to the right customers.
Increase sales. Everyone gets coaching on every call, and the habits of your best reps become how the whole team works.
Get structure from a sales framework. A built-in framework keeps the call on track, and the summary is written straight into your CRM.
Deliver better customer service. The Knowledge Base has the answers while the customer waits, before, during and after the call. Swiftner keeps it current with the questions people actually ask.
Which apps can I integrate with Swiftner?
LeadDesk, Nextcom and Aircall pull the calls in automatically. HubSpot adds customer data and writes the summary back, and Pipedrive is on the roadmap. Brønnøysundregistrene and VIES look up company data before the call. If you use something else, you connect through Zapier, n8n or our API.
Which stages of the sales process can Swiftner help with?
Before, during and after the call. Beforehand the rep practises against an AI customer in practice mode and looks up what she needs in the Knowledge Base. You could set up a series of drills for new hires being onboarded, for instance. During the call she gets coaching in real time, and the checklist is ticked off while she talks. Afterwards comes the summary, the metrics and one concrete thing to take forward, and the CRM is updated. Meeting prep is coming soon.
Where is our data stored?
In Europe. Servers and database sit with Hetzner in Falkenstein in Germany, across two data centres. Transcription runs on EU endpoints, and the AI analysis on the EU multi-region endpoint. Uploaded recordings sit in Google Cloud in Finland. Every customer has their own isolated database schema. One exception: voice practice runs in the US, and only the rep's own practice audio is sent there, never customer calls.
What about privacy and the GDPR?
You set the privacy standard yourself in Swiftner's settings: where the AI analysis runs, how long calls and audio are kept, and who processes data on your behalf. The EU is the default. You can turn on seller-only recording, and then the customer's audio is never captured. Swiftner doesn't read emotion from anyone's voice, which is prohibited in the workplace under the EU AI Act, and it doesn't identify anyone by voice. Your calls are never used to train AI models. If you need to show this to someone else, you download a dated summary as a PDF.
Calls aren't recorded. The audio is processed while the call is happening and is never written to storage. What we keep is the transcript. Audio sits with us only when you upload it yourself, or when a recording is pulled in from LeadDesk. If you use Nextcom or Aircall, the recording stays in your own system and we only hold a link to it.
A nightly job deletes calls older than the window you have set, along with the transcript, the analysis and any recordings. Set no window and we keep your calls until you do.
At the end of the contract we delete everything and give you written confirmation.
If you have particular privacy requirements, we are glad to help you meet them.
How can I use it alongside our existing tools?
Swiftner sits on top of the phone system and the CRM you already use: the calls are pulled in from there, and the summary is written back to the customer record afterwards. If you have no integration, you use our app, which transcribes the calls and gives you the same insight.
Why choose Swiftner over the big players?
We coach before, during and after the call, not only afterwards. That gives the rep time to act on the advice while it still counts. We're also a more affordable option than many of the others.
We're based in Europe and we follow the GDPR.
Can I try Swiftner for free?
Yes. 30 days with full access to Offline and two Live seats included. At the end you get a report on what Swiftner found in your own calls. It is yours whatever you decide.
Getting started isn't hard. Sign up on the website and log in. Connect your calls, and we'll show you what we find. You don't have to set up workspaces, checklists or knowledge first, though we recommend it to see the coaching at its best. If anyone wants coaching in real time, they install our browser extension. A desktop app is in development.
If you'd like help with onboarding, just get in touch.
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